I am both very proud and extremely humbled to serve as your
President of the Florida Gulf Coast Chapter - Appraisal Institute for 2013.
Thank you all for entrusting me with this position; I hope to build on the
excellent work of my predecessor, David Lemonde, SRA of Englewood and other
recent past presidents such as Cliff Bowen, SRA of Ft. Myers, Karen Goforth,
MAI of St. Petersburg, and Sandy Adomatis, SRA of Punta Gorda.
I’m confident we are going to have a
productive 2013 as we have a fine officer corps; Woody Herr, MAI of Tampa, Vice
President, Mike Jonas, MAI of Naples, Secretary, and Mary Patterson, SRA of
Sarasota, Treasurer. And let’s not
forget our nationally recognized and tireless education chair, Ken Foltz, MAI,
SRA of Tampa.
We also have
a strong board of directors that includes some seasoned members like Brad
Johnson, MAI of Tampa, Mike McKinley, SRA of Clearwater (and former chapter
president), Don Saba, SRA of Sarasota, and Dr. Dan Richardson, PhD, MAI of St.
Petersburg but also younger folks such as Patricia Staebler, SRA of Bradenton,
Wes Sanders, MAI of St. Petersburg, and Brian Zamorski, MAI of Tampa. And of
course, we are underpinned by our dedicated Executive Director, Nancy Bachor,
who makes all things work.
One of our
most esteemed members is the January 2013 recipient of the Volunteer of
Distinction (VOD) Award from the Appraisal Institute; Joni Herndon, SRA of
Tampa is the immediate past chair of Region X, a former chapter president, and
former chair of FREAB. Joni has made our voices heard in Tallahassee,
Washington, D.C. and Chicago and we are so ever grateful for her dedication and
leadership in the profession.
all the folks I have worked under and learned from as director, officer and
region representative. These are your leaders who have built this chapter into
one of the largest and strongest chapters in the Appraisal Institute (some 575
members, candidates, and affiliates from Naples to Pensacola). They have
volunteered countless hours over the past years in board meetings, budget
planning sessions, Region X meetings, chapter meetings and other events and I
hope you will acknowledge their efforts on your behalf.
Our focus for 2013 will be Building
Our Brand and
Our People. “BOB and POP”, I know, not another dopey acronym or two! But much of
the feedback I get from fellow members centers on concerns about just what does
AI and the chapter do to improve my appraisal business. The list of answers is far from complete but
here are some initiatives we have undertaken or are under consideration:
· We have increased
our budget this year in the area of sponsorships to raise the awareness and
profile of AI and the Florida Gulf Coast Chapter; these sponsorships are with
solid recognized, real estate organizations such as CREW (Commercial Real
Estate Women) and CCIM Institute. Just this month we manned a booth as a Silver
Sponsor of the CCIM 2013 Annual Outlook Conference in Tampa. We had many
participants pick up our AI material including our educational offerings
summary. This is a Win/Win outreach to a group that can boost attendance at our
classes and seminars in a non-recertification year. And, by the way, CCIM
members are instrumental to commercial appraisers in terms of accurate market
data, confirmation of sales, and business development. We were also a Silver
Sponsor at a similar CCIM conference in Ft. Myers on January 24, 2013
spearheaded by our Secretary Mike Jonas, MAI. Please let us know of other
sponsorship opportunities (particularly in the residential sector) where we can
expand our brand identification and networking.
· Our 1st Quarter chapter meeting will be in Tallahassee on February
28, 2013 and this is one of the distinct advantages resulting from our recent
merger with the Northwest Florida Chapter. I have personally contacted over 50
of our state legislators, introducing ourselves and inviting them to
participate in this meeting or others in the years ahead. We have had good
feedback from our representatives and many have offered to speak to our
membership. I believe that one-on-one interactions of this kind will result in
a greater understanding of AI, our chapter, and our role in shaping legislation
concerning the real estate appraisal industry.
· Bringing it back to the local level, please avail yourself
of some of the logo shirts and jackets, etc. from Lands End that promote AI;
wear them on your property inspections and meetings with clients. I have had
good reactions from folks in the field and have to believe it builds our brand-
remember, the other folks in the industry have no identification.
· We all get emails and calls from potential clients;
sometime the property location or type may be at the fringe of our comfort
area. In these instances, I urge you to access our recently enhanced chapter
directory on the website and direct that client to some AI colleagues, who may
be better suited to perform the assignment. Believe me, the more ye giveth, the more shall ye
Let’s not let work get outside of our chapter or AI; our members are the best
educated and best equipped to produce the most credible appraisals.
let’s Promote Our People to get designated. We’ve had a good response thus far
with associates converting to the Candidate for Designation program. We need to
be a designation-centered, professional organization if we are to survive and
prosper in the appraisal world. I would urge all designated members (myself
included) to volunteer to be an Advisor in the C4D Program. This is really not
such a new thing; I remember working on my designation in the 1980’s and being
mentored by the late Warren Hunnicutt, Jr, MAI, the late Vernon Shea, MAI, and
the late Ed Fishback, MAI (whom we lost just last year) among many others in
old Florida Chapter No. 2.
Ken Foltz, MAI, SRA and his education committee have put
together a fine schedule of offerings throughout 2013; we have strived to
select the courses and seminars that members will want to attend and we have
tried to spread the venues throughout our sprawling chapter. Please try to
avail yourselves of these educational opportunities and also take advantage of
the discounted registration fees for chapter-sponsored education, conferences
with CCIM, CREW, and other groups. I guarantee that the networking
opportunities at these events will more than justify the cost.
Please call or
email me anytime with your questions, concerns, or comments; (727) 667-8477;